Digitization of Safaricom Moi Avenue Shop

SAFAFICOM PLC

As a digital Agency, Safaricom approached us to conceptualise, deploy and manage a digital signage platform for their refurbished Moi Avenue shop.

Solutions offered:
Strategy - showcase application, content management software and Interactive screens

As the Premium store country wide, Safaricom was looking for a digital signage solution that include managing 21 signage screens, large format interactive video walls and an interactive product showcase application.
We Successfully deployed a remote content management software that enables Safaricom to schedule, publish and manage content in real time.
We also deployed a product showcase application that enables upto six customers to interact concurrently.
Footfall – 2000 customers a day
Number of videos – We have a database of over 200 video and 60 of them playing frequently on the screens in the shop

Strategy

Conceptualised event conpect and theme

Creative

Interactive guest application, Event content, branding and production

Experiential

Event setup and production

2000 Per Day
REACH
101211
IMPRESSIONS/ENGAGEMENT
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